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Wrap up report for our Max ad “Should cyclists pay a road tax?”
Findings After much anticipation, we are pleased to release our final report on the conversation that ensued from the release of our ad on the Max light rail train asking, “Should cyclists pay a road...
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Watch This Space: Brand New Look for the Webtrends Blog
We are totally super-crazy-excited to announce a major reorganization and design update of our corporate blog! In the spirit of the Webtrends Manifesto, where we vow to help others look beyond numbers...
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5 questions with Eric Peterson on hiring John Lovett
Web Analytics Demystified announced yesterday that former Forrester Analyst, John Lovett, is joining the team. I had the chance to catch up with Web Analytics Demystified founder, Eric Peterson, to...
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Easy RSS Tracking
Guest Post from Curtis Smith This post is about the different types of data tracking software for web sites and how to tell your web site is being tracked. It was written by Curtis Smith, Webtrends’...
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Microsites are not worth the effort for small marketing departments
At least not in most cases, and not from our experience. Last summer, we launched the Open Campaign, an experiment designed to take you “behind the scenes of a marketing campaign” and show, openly...
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Webinar: Proving the ROI for Webtrends’ Optimize
Prove testing and site optimization ROI and get your 2010 budget approved! It’s the end of 2009, and many companies are planning the allocation of their marketing dollars for next year. For a marketer...
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Announcing more speakers and helping launch IgniteNOLA
Engage New Orleans M.C., Rives Last month we announced a first and second round of speakers. Today we are pleased to announce our final list of selected speakers. This year’s Engage in New Orleans is...
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Social Microsites: Building a better Mouse-Party
For years, the standby of many online direct marketers has been the use of web advertising & emails to drive customers to a linear “Conversion Microsite”. While this model remained a huge...
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Engage 2010 – What’s in it for you?
There really is something for everyone at Webtrends’ Engage 2010 conference! A sincere “thank you!” to everyone who submitted a session topic for our three-day customer conference Engage 2010, which is...
View ArticleWebtrends Marketing Warehouse becomes Visitor Data Mart
One of the biggest challenges that software vendors face is adapting their solutions to meet market needs, especially in a quickly evolving and changing market like web analytics. Webtrends has...
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